close
行銷管理學 好書推薦

















行銷管理學人氣蠻不錯的，是本不錯的商業理財﹐剛出版的時候我就已經在看了

行銷管理學

  • 出版社：三和文化

    新功能介紹

  • 出版日期：2016/02/04
  • 語言：繁體中文


內容的每一個細節卻真的不錯，看完有一種說不出的感動，內容精彩！

商業理財行銷管理學全書的內容大意

最新與最多的商業理財，博客來每日都有特價商品推薦是網路書店購書最佳選擇！

博客來網路書店,博客來網路書局,博客來書店,博客來網路書店歡迎您,博客來

商品訊息功能:

這本書的優點是淺顯易懂、範例有趣、邏輯說明有理，各式各樣的故事為本人從小到大所累積的有趣資訊(富含哲理)，值得你仔細咀嚼、品味。

本書適合當作大學商學院教授「行銷管理」課程兩學分到三學分的教材。這本書分成行銷緒論、行銷產品、行銷管理、國際行銷管理四個部份。相信讀者只要肯閱讀本書，一定可以擁有成為企業行銷人才的基本知識與概念。

本書特色

1. 章節嚴謹：本書從行銷哲學開始依序介紹行銷產品、行銷管理與國際行銷管理，其章節安排一環扣一環，學生依序閱讀可獲得行銷領域知識。

2. 內容豐富：本書富含行銷專業知識、行銷範例、問題討論、行銷個案、行銷故事和有趣笑話，可增加學生學習興趣。

3. 文章精緻：不同於其他書籍的冗長內容，本書的內容言簡意賅，可讓學生在最短時間內學得所需知識。

4. 範例活潑：本書內有生動活潑的範例與插圖解釋企業行銷的各種現象。

5. 故事有趣：本書擁有豐富有趣的行銷故事豐富學生的課外行銷知識能力。

6. 個案務實：本書大部份章節皆包含一份個案學習，學生可藉由個案縮短學習與實務的門檻。







一個人的聖殿：安頓心靈的七項修鍊



慢慢走，讓你的靈魂跟上你



我與和尚丈夫的心靈課：追隨內在之聲，藉由靜心內觀，面對生命的意外與禁忌之愛，超越最崎嶇的靈性隘口，得到真正的平靜與喜悅



心靈印記



心的面貌(新版)



愛自己的技術 (2冊套書 找出你的生活好質感+懂人，要從自己開始）





  • 出版社：三和文化

    新功能介紹

  • 出版日期：2016/02/04
  • 語言：繁體中文


行銷管理學









一個人的聖殿：安頓心靈的七項修鍊



慢慢走，讓你的靈魂跟上你



我與和尚丈夫的心靈課：追隨內在之聲，藉由靜心內觀，面對生命的意外與禁忌之愛，超越最崎嶇的靈性隘口，得到真正的平靜與喜悅



心靈印記



心的面貌(新版)



愛自己的技術 (2冊套書 找出你的生活好質感+懂人，要從自己開始）





行銷管理學推薦，行銷管理學討論，#GOODS_NAME#比較評比，行銷管理學開箱文，行銷管理學部落客

行銷管理學那裡買，行銷管理學價格，#GOODS_NAME#特賣會，行銷管理學評比，#GOODS_NAME#部落客 推薦

內容來自YAHOO新聞

超跑「特殊烤漆」 潑完水...一秒變身「美國隊長」

德國一名藝術家，利用特殊的烤漆塗裝汽車，將一輛超跑塗成美國隊長風格，只要汽車「表面溫度」改變就能改變外觀，創意十足。

一輛看似普通的超跑，只要澆水，竟然出現神奇變化，仔細看，車上竟然有若隱若現的圖案，可不是被弄髒，下一秒美國隊長現身。原來這輛藝術超跑是經由藝術家改造，一名德國塗裝畫家利用特殊烤漆，將跑車塗裝成藝術風格，只要汽車表面溫度出面變化，外觀就會跟著改變，不過創作過程可不簡單，得先把整輛超跑塗上五顏六色的顏料，再慢慢退回原本顏色，將奢侈品變為藝術品，不只能變出美國隊長，還有綠巨人浩克。

一樣澆上滾燙博客來網路書局熱水，普通的藍色跑車竟然大變身，成了綠巨人浩克，創意的點子令人看了嘖嘖稱奇。

新聞相關圖片

( 圖 / Appappapps )





























  • View











  • View











  • View











  • View











  • View











    1 - 5 / 5


















    • - VAR of the Ferrari patrol car and Dubai Police female officers outside the mall of Dubai and the entrance of the Armani Hotel in Burj Khalifa.

      SOUNDBITE 2 - Mariam Hmaid (woman), Dubai Police second lieutenant (Arabic, 11 sec)

      "This is the only Ferrari at Dubai Police. The price range of this car is between 1.5. to 2 million AED after making some adjustments and adding instruments to the car."

      - VAR of the Ferrari patrol car and Dubai Police female officers outside the mall of Dubai and the entrance of the Armani Hotel in Burj Khalifa.

      SOUNDBITE 3 - Mariam Hmaid (woman), Dubai Police second lieutenant (Arabic, 10 sec):

      "This car will be used mostly in the tourist areas of Dubai, such as the boulevard, Burj Khalifa, Palm Jumeirah, and Jumeirah beach residence."

      - VAR of the Ferrari patrol car and Dubai Police female officers outside the mall of Dubai and the entrance of the Armani Hotel in Burj Khalifa.

      ///

      -----------------------------------------------------------------

      AFP TEXT STORY:

      UAE-police-offbeat

      Dubai police show off Ferrari

      DUBAI, April 25, 2013 (AFP) - Dubai police on Thursday showed off a new Ferrari they will use to patrol the city state, hot on the heels of a Lamborghini which joined the fleet earlier.

      The car sporting the green and white of Dubai police was unveiled at the foot of the Burj al-Khalifa, the world's tallest building. It will be used by women police to patrol tourist areas.

      The introduction of luxury Italian cars to the police force is being seen as a sign of economic recovery in the Gulf emirate where a housing bubble burst in 2008.

      pho/vid/hc/srm

      ">







      SHOTLIST:

      DUBAI, UNITED ARAB EMIRATES, APRIL 25, 2013. SOURCE: AFPTV

      - VAR of the Ferrari patrol car and Dubai Police female officers outside the mall of Dubai ．．． 較多SHOTLIST:

      DUBAI, UNITED ARAB EMIRATES, APRIL 25, 2013. SOURCE: AFPTV

      - VAR of the Ferrari patrol car and Dubai Police female officers outside the mall of Dubai and the entrance of the Armani Hotel in Burj Khalifa.

      SOUNDBITE 1 - Mariam Hmaid (woman), Dubai Police second lieutenant (Arabic, 6 sec)

      "The general command of Dubai Police decided that the Ferrari patrol car will be for the police women division."

      - VAR of the Ferrari patrol car and Dubai Police female officers outside the mall of Dubai and the entrance of the Armani Hotel in Burj Khalifa.

      SOUNDBITE 2 - Mariam Hmaid (woman), Dubai Police second lieutenant (Arabic, 11 sec)

      "This is the only Ferrari at Dubai Police. The price range of this car is between 1.5. to 2 million AED after making some adjustments and adding instruments to the car."

      - VAR of the Ferrari patrol car and Dubai Police female officers outside the mall of Dubai and the entrance of the Armani Hotel in Burj Khalifa.

      SOUNDBITE 3 - Mariam Hmaid (woman), Dubai Police second lieutenant (Arabic, 10 sec):

      "This car will be used mostly in the tourist areas of Dubai, such as the boulevard, Burj Khalifa, Palm Jumeirah, and Jumeirah beach residence."

      - VAR of the Ferrari patrol car and Dubai Police female officers outside the mall of Dubai and the entrance of the Armani Hotel in Burj Khalifa.

      ///

      -----------------------------------------------------------------

      AFP TEXT STORY:

      UAE-police-offbeat

      Dubai police show off Ferrari

      DUBAI, April 25, 2013 (AFP) - Dubai police on Thursday showed off a new Ferrari they will use to patrol the city state, hot on the heels of a Lamborghini which joined the fleet earlier.

      The car sporting the green and white of Dubai police was unveiled at the foot of the Burj al-Khalifa, the world's tallest building. It will be used by women police to patrol tourist areas.

      The introduction of luxury Italian cars to the police force is being seen as a sign of economic recovery in the Gulf emirate where a housing bubble burst in 2008.

      pho/vid/hc/srm

      較少











      1 / 5





      AFP Videos





      2013年4月26日週五 台北標準時間下午9時00分





      Share to Facebook

      Share to Twitter

      Share to Pinterest







      Close

      Previous imageNext image











      新聞來源https://tw.news.yahoo.com/超跑-特殊烤漆-潑完水...-秒變身-美國隊長-053640389.html

















      行銷管理學



      博客來,博客來網路書店,博客來網路書局,博客來書店,博客來網路書店歡迎您
      38951C3787BDC736
arrow
arrow
    文章標籤
    博客來網路書店 路書局 商品 博客來 博客來書店
    全站熱搜

    hzxo7zm03o 發表在 痞客邦 留言(0) 人氣()

    E-mail轉寄